Truth (Upside – Down)


When I logged into my YouTube account, to add this commercial that I’d just seen, I had an email waiting from a colleague who wrote to me saying he used my ‘POV’ playlist on YouTube for his 9th-grade media class.  They had a choice, to sell a product or sell a point in sixty seconds.

I’d be interested to see what the kids came up with, in the meantime, this is a superbly executed ‘study’ on POV.

This excellent political advertisement won the Silver Lion in the Cannes 2006 Contest.

Category: Public Awareness Messages
Title: TRUTH
Advertiser: RECREAR
Product or Service: POLITICAL MESSAGE
Entrant Company, City: SAVAGLIO\TBWA, Buenos Aires
Advertising Agency, City: SAVAGLIO\TBWA, Buenos Aires